THEATRICAL KEY ART | DIGITAL | OOH
Glassell House partnered with Codeblack and Lionsgate to develop key art and digital campaign assets for The Perfect Match, introducing Terrence J in his theatrical lead debut. Built around Charlie’s polished charm and the film’s romantic tension, the creative balanced aspirational style with playful energy to position the release as a fresh, contemporary romantic comedy.
From theatrical key art to digital executions, the campaign was designed to feel sleek, inviting, and instantly legible across every audience touchpoint.
Client: Codeblack and Lionsgate